- Port Lincoln, South Australia
- City of Port Lincoln
- 2018 - 2019
A team led by Jensen PLUS was appointed by the City of Port Lincoln to undertake the Port Lincoln Precincts Master Plan, to ‘deliver an overarching Master Plan’ for the CBD, Foreshore and Marina, all prominent and very different places around the city. The challenges and opportunities of each location varied, but the directions in the Master Plan all aligned with Port Lincoln’s established vision for “A progressive, vibrant and safe coastal city that is an attractive place in which to live, work and grow”.
Eight Master Plan strategies were developed, involving the Port Lincoln Foreshore, a Marina refresh, wayfinding that included the CBD-marina link, streets for people, targeted public realm
improvements, an art + cultural framework, a CBD urban renewal, and implementable projects that make a difference city-wide. The concept of the foreshore was designed to make the jetty node area an activated space, with safe water play areas and the integrated Tuna Poler sculpture of which the design complemented.
Many of the projects were small and designed to be achievable early on, aligning with the Urban Acupuncture theme of the Master Plan. Longer term goals around alternative freight transport methods, cycling and major upgrades were also identified.